Module Business Administration, Media and Communication Computer Science (Bachelor) (ER 2)

Students are introduced to the fundamental concepts of general business administration. They learn about economic processes and interrelationships and become familiar with typical processes and requirements within companies. They are able to identify and outline the various areas of business administration.

Using diferent tools and concepts, students can describe and analyze a company's situation.

In addition, students are equipped to independently calculate and analyze key performance indicators that provide insights into a company's efficiency and effectiveness.

In the Business Administration lecture, topics such as the economic environment (economics), business structures, organization, investment and financing, marketing, and accounting are covered in depth. This enables students to gain a comprehensive understanding of how a company operates and the resulting requirements.

• Slides
• Case studies
• Exercises